IOI Journal reaches an English-speaking international audience across world affairs, business, technology, sport, travel, health and lifestyle. We work with advertisers and partners under a single condition: readers must always be able to tell what is paid for.

What we offer

  • Display advertising — standard IAB formats across article, section and homepage placements.
  • Sponsored articles — written to our editorial quality standards, labelled clearly as sponsored, and published under a partner byline rather than a staff one.
  • Newsletter placements — a single labelled slot in The IOI Briefing.
  • Section partnerships — longer-term association with a section, with the sponsor named on every page of the run.

Our disclosure rules

These are not negotiable, and they exist to protect both our readers and your brand:

  • Every paid placement carries a visible label at the top of the page or unit.
  • Sponsored content is excluded from editorial recommendation modules and from our “most read” rails.
  • Commercial partners do not receive advance sight of, or influence over, independent editorial coverage.
  • Links within commercial content are marked appropriately in the page source in line with search engine guidelines.
  • We decline placements for products we consider harmful or misleading, and for anything designed to be mistaken for independent editorial.

What we do not accept

  • Content presented as independent journalism when it is paid for
  • Undisclosed links inserted into existing editorial articles
  • Adult content, gambling aimed at minors, unlicensed financial products, and health claims that cannot be substantiated

Get in touch

For rates, audience data and availability, email [email protected] with your campaign dates, target sections and format. We will come back within two working days.

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